Conversion Rate Optimization & Content Management System
We have reconsidered the existing project to improve user experience and conversion rate on the Homer Auto Service website.
We divided the project into stages to work on this already completed web project and to finalize a delicate and demanding project such as modernizing it, reconstructing user experience and adding interactive functions. In the first place, we overhauled the entire front-end code infrastructure and, at many points, reorganized the HTML and CSS codes. We have created a new roof in the front end architecture by changing the old technology infrastructures and modernizing many points, while replacing many old technology development methods with modern ones. We completed the interactive design part of the project by supporting it with Javascript solutions. Afterwards, we left the front stage behind by developing the new content types and page structures requested by the company from scratch and in harmony with the existing theme.
We developed a custom content management system that the company can easily use for Homer as back end technology. With the new custom CMS infrastructure Homer Auto Service can manage all garage points across Turkey, use a new media portal to create blogs and articles with support for rich content and update the content of all fields of activity.
